The Explorer • The Analyst • The Optimist
Billy
Billy is the curious one. Part explorer, part analyst and completely convinced he belongs wherever the adventure leads, he approaches every new place like there’s something worth figuring out.
Best Fit For
Story
Billy doesn’t just go somewhere—he investigates it. New hotel, unfamiliar street, road trip stop or another country, Billy likes to take everything in before deciding exactly what he thinks about it. He watches, studies and quietly works things out, which has earned him his reputation as the little analyst of the crew. But underneath all that observation is an incredibly happy little traveler. Billy approaches life with the kind of optimism that makes almost anything feel like an adventure. Give him somewhere new to explore, something interesting to investigate or a little attention along the way, and he is completely in his element. That personality makes Billy especially natural for travel, GPS and tracking technology, outdoor adventures, walking products, pet travel gear and anything designed to help a small dog safely explore a very big world. And then there’s his confidence. Billy has a funny way of carrying himself as though people probably already know who he is. New city? He’s arrived. Camera comes out? Naturally. Someone stops to say hello? Clearly, they recognized him. Billy doesn't just travel Europe. He studies it, explores it—and somehow assumes he's already on the guest list.
Personality
Curious • Analytical • Optimistic • Adventurous • Confident Billy is the thinker of the three. He watches first, investigates second and then gets involved. He loves exploring, loves attention and has a wonderfully optimistic view of the world—as if every new place is probably going to be fun and every stranger may have been waiting to meet him and give him back rubs. He can be thoughtful one minute and unintentionally hilarious the next. And despite being only a few pounds, Billy carries himself with the confidence of a much bigger celebrity.